Who is this workflow for? Automate the enhancement of new HubSpot contacts by integrating comprehensive contact and company data from ExactBuyer. This n8n workflow ensures your HubSpot profiles are enriched with valuable information, improving the quality and usefulness of your CRM data..

What does this workflow do?

  • HubSpot Trigger Setup:
  • Action: Initiates the workflow when a new contact is added to HubSpot.
  • Configuration: Add the HubSpot trigger credential, ensuring the scopes match those specified in the n8n HubSpot documentation.
  • Fetch ExactBuyer Data:
  • Action: Retrieve additional contact and company data from ExactBuyer using your ExactBuyer API key.
  • Configuration: Input your ExactBuyer API key to authenticate and access the required data.
  • Update HubSpot Contact:
  • Action: Enrich the newly added HubSpot contact with the data fetched from ExactBuyer.
  • Configuration: Add a HubSpot update node using a separate HubSpot credential. Ensure the scopes align with those in the n8n HubSpot update documentation, distinct from the trigger credential.
  • Activate Workflow:
  • Action: Enable the workflow to start automatically enriching new HubSpot contacts as they are added.
  • Configuration: Review all settings and activate the workflow within the n8n interface.
  • Customization (Optional):
  • Action: Modify the workflow to include additional data fields returned by ExactBuyer as needed.
  • Configuration: Explore the data available from ExactBuyer and adjust the workflow nodes to incorporate any additional relevant information.

🤖 Why Use This Automation Workflow?

  • Improve Data Accuracy: Automatically fill in missing contact details to maintain complete and reliable records.
  • Save Time: Eliminate manual data entry by automating the enrichment process.
  • Enhance Engagement: Access up-to-date social profiles and location data to better target and engage your audience.
  • Streamline Operations: Integrate seamlessly with existing HubSpot workflows, enhancing overall CRM efficiency.

👨‍💻 Who is This Workflow For?

This workflow is designed for sales and marketing professionals, CRM administrators, and businesses that rely on HubSpot for managing contacts and seek to enhance their CRM data with additional insights from ExactBuyer without manual intervention.

🎯 Use Cases

  1. Sales Prospecting: Automatically enrich new leads with detailed contact information, enabling more effective and personalized outreach.
  2. Marketing Campaigns: Enhance contact profiles with social and location data to tailor marketing strategies and improve campaign targeting.
  3. CRM Maintenance: Ensure your HubSpot database remains up-to-date and comprehensive by continuously enriching contact and company information from ExactBuyer.

TL;DR

This n8n workflow seamlessly integrates HubSpot with ExactBuyer to automatically enrich new contacts with vital contact and company data. By implementing this automation, you ensure your CRM remains comprehensive and up-to-date, enhancing your sales and marketing efforts while saving valuable time.

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