Who is this workflow for? Prepare effectively for your sales calls by automatically receiving the latest news about the companies you’re engaging with. This workflow leverages n8n to streamline the research process, ensuring you have up-to-date information at your fingertips before every meeting..

What does this workflow do?

  • Scan Your Calendar: Each morning, the workflow connects to your Google Calendar to identify any scheduled meetings or calls with companies.
  • Fetch Latest News: For each identified company, it utilizes NewsAPI to search for the most recent and relevant news articles related to the business.
  • Deliver Insights: The workflow compiles the news articles and sends personalized emails via Gmail. Each email is dedicated to a specific company you’re meeting with that day and includes a curated list of news headlines, brief descriptions, and direct links to the full articles.

🤖 Why Use This Automation Workflow?

  • Saves Time: Eliminates the need for manual research, allowing you to focus on your sales strategy.
  • Enhances Preparedness: Provides relevant and timely news, helping you tailor your pitch based on the latest developments.
  • Improves Client Engagement: Demonstrates your dedication and understanding of the client’s recent activities, fostering stronger relationships.

👨‍💻 Who is This Workflow For?

This workflow is ideal for sales professionals, account managers, and business development teams who regularly interact with clients and want to stay informed about their prospects’ latest news without the hassle of manual research.

🎯 Use Cases

  1. Daily Meeting Preparation: Automatically receive news updates about companies you have meetings with each day, ensuring you’re always informed.
  2. Client Onboarding: Gather and review the latest information about a new client to personalize your onboarding approach.
  3. Market Analysis: Keep track of industry trends and competitor activities by monitoring news for multiple companies within your sector.

TL;DR

This n8n workflow automates the process of gathering and delivering the latest news about your meeting companies, ensuring you are well-prepared and informed for every sales call. Streamline your preparation process and enhance your client interactions with this efficient automated solution.

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